Brand & Content Lead

About Clipster

Clipster helps brands scale organic distribution through creators, with clear tracking, simple execution, and payouts tied to actual views.

After running campaigns manually, we built a platform to make the model scalable.

Since launching in early 2025, we've grown to 100,000+ creators, paid out $5M+, acquired 120+ clients, and run campaigns for names like Telegram, UFC, Universal Music Group, Elton John, Ed Sheeran, Playboi Carti, and Kendrick Lamar.

Our growth has been 100% organic.

Now we need someone to make sure the right people hear about what we're building.

The role

We're looking for our first Brand & Content Lead — someone who can own how Clipster sounds, reads, and shows up in public.

You'll shape our voice, sharpen our point of view, ghostwrite for the founder and leadership team, and turn what's happening inside Clipster into clear, high-signal content across LinkedIn, X, product, and company channels.

This is not a role for someone who waits for briefs. The company already has traction, customers, creators, and a strong point of view. Your job is to make that point of view travel.

What you'll own

• Own Clipster's voice, positioning, and editorial standards across public-facing content
• Own the creative strategy and writing for marketing campaigns, product launches, web content, social media, video content, and product copy
• Run Clipster's content presence across LinkedIn, X/Twitter, and other relevant channels
• Ghostwrite, edit, and coach founder/leadership/team content so Clipster's point of view shows up through multiple voices
• Work hand-in-hand with Product, Partnerships, Growth, Campaigns, and Video to turn internal context into strong external narratives
• Find stories inside the company before anyone asks for them: product updates, campaign wins, creator insights, customer learnings, and market observations
• Hold a high bar for every line — edit your own work ruthlessly and give sharp, useful feedback on others

What we expect

• Exceptional writing and editing skills
• Strong taste, sharp judgment, and the ability to simplify complex ideas
• High agency — you find the angle instead of waiting for a brief
• Strategic thinking around positioning, audience, timing, and distribution
• Ability to ghostwrite in a voice that feels authentic
• Speed, ownership, and confidence to push back when the message is weak

You may be a strong fit if

• You have 5+ years in content, brand, editorial, copywriting, or founder/executive ghostwriting
• You have a strong portfolio across founder content, social content, landing pages, launches, long-form, or product copy
• You've turned messy internal context into clear external narratives before
• You understand LinkedIn, X, founder-led distribution, and organic content
• You're comfortable being the first dedicated content/brand hire

Bonus points

• You've ghostwritten for founders or executives before
• You have your own audience on LinkedIn, X, Substack, or another platform
• You've built content systems, not just individual posts
• You've learned a complex category quickly and turned it into strong public-facing content

What we don't care about

We don't care if you've worked in the creator economy before. Strong writers learn categories fast.

We don't care about degrees, certifications, or specific tool stacks.

We care about taste, writing quality, speed, judgment, and whether you can turn raw company context into content people actually want to read.

Why Clipster

• Real momentum: 100,000+ creators, $5M+ paid out, 120+ clients, 100% organic growth
• Blank canvas: no mature content machine yet — you get to build it
• Direct access to the founder and leadership team
• High ownership, fast decisions, low bureaucracy
• Remote-first setup with overlap around European/Dubai hours

Benefits

• Competitive salary and equity
• Flexible time off
• Remote-first setup
• $1,000 home office bonus
• Annual education stipend

Interview process

• Intro call with Talent
• Practical assignment
• Conversation with COO
• Final conversation with Founder & CEO

Our culture

We've always strived to build a company we enjoy working for. Here's what that means for us:

• High-quality software. Clean code, polished features, software we're proud to ship. Everyone here cares deeply about their work.
• Low hierarchy, high collaboration. Open communication, zero red tape, and easy access to everyone in the team. We support, mentor, and uplift each other.
• Small team, high independence and ownership. 12 people in the tech team, so what you do matters. Lots of space to grow in responsibility and ownership.
• Fully remote, flexible, async. Work when and where you're most effective. Our core hours are 10am - 2pm UTC+2.